Analytics turns your digital menu from a passive display into a continuous learning system. WowMenu's analytics dashboard gives restaurant owners data they have never had before — not just what was ordered, but how guests interact with the menu before ordering.
Which dishes appear most in AI recommendations? Which table positions generate the highest average spend? Which language produces the most orders? What time of day do guests most frequently use menuGPT? This data exists nowhere else.
Most operators can name their best-selling dish without checking. Far fewer can name their most profitable one, and the two are frequently different — which is exactly the gap that costs money quietly.
Restaurant analytics here is deliberately narrow: what guests actually looked at, what they ordered, what they added after a recommendation, and what that did to average order value. Not a dashboard of every metric that could be measured, but the handful that answer whether the menu is working.
That makes menu decisions testable. Move a dish up a category, change a description, retire an underperformer — and see the effect on spend per cover within a week rather than guessing at the end of a quarter.
What Restaurant Analytics does for your restaurant
See which dishes guests view most, add to orders most often, and appear in the most AI recommendations — updated in real time.
If you operate multiple branches, compare engagement and revenue across locations from a single dashboard.
Understand which languages your guests use and how average spend varies by language. Inform your multilingual content investment.
Every QR scan, menu browse, AI session, and order generates analytics data. No setup required.
Your analytics dashboard updates continuously. Check it on your phone between services.
Export analytics data as CSV for integration with your POS, finance tools, or marketing platforms.
Per-dish views and orders, which recommendations converted, average order value by service, and how each of those moves after you change the menu.
You can combine order volume with your own margin figures to separate the dishes that sell from the dishes that earn — the two lists rarely match.
Scan counts during the trial. Full analytics — per-table breakdown, language analytics, AI session data, trending dishes — are available on Pro and above.
Analytics history is retained for 24 months on Business and Enterprise plans.