Collection volume is high here, and commission on it is permanent.
No card required · works with your existing EPOS · live in under an hour
Birmingham's takeaway and collection trade is substantial, and much of it now runs through aggregators by default rather than by decision. Commission applies to every one of those orders, forever, including repeat orders from customers who would happily order direct if asked.
A direct channel is a fixed monthly cost regardless of volume. The higher your collection volume, the wider the gap — which makes Birmingham venues with strong local followings the clearest case for moving repeat customers across.
Dine-in, collection and takeaway arrive in the same kitchen queue with the service type attached, rather than across separate screens and devices. In a busy kitchen that is one less thing to coordinate during service.
Orders pass into the EPOS you already run, so stock and reporting stay unified. GBP pricing, 30-day free trial, no card required, and no new hardware.
Move the sliders to your own numbers. The point is not our figures — it is how little the uplift has to be before the subscription pays for itself.
5% is the conservative default. WowMenu pilot restaurants have reported considerably more, but your own number is the one that matters.
An estimate based on the figures you entered, not a forecast or a guarantee. Actual results depend on your menu, your guests and how the platform is set up.
No — direct orders carry no per-order commission at any volume.
No, it passes orders into the system you already use.
Yes. Most venues keep them for discovery and work to move repeat customers onto the direct channel.